We don’t promise “+20% revenue”. Here’s why.
Loyalty vendors promise growth percentages you can never verify. We built a system that checks itself. Here are the eight rules we sign under.
Growth without a check is not growth
Some guests get no promos. If guests with promos didn’t spend more than this group — there is no growth, and that’s what we’ll write.
“Bought with the card” doesn’t mean “bought because of the card”
The guest might have come anyway. Systems that credit themselves with every card purchase inflate their effect several times over. We don’t count like that.
Discounts and messages are costs
We subtract them from the result. A campaign that gave away more than it brought in shows a minus in the report.
“Whole-program payback in one figure” is a lie
That figure mixes promos with the base points every guest gets. We show two numbers separately, so you can see what actually works.
Not enough data — we’ll say so
If it can’t be counted honestly, the system writes “can’t count it yet” — instead of a pretty number you can’t trust.
A single location is never promised growth counted in money
One coffee shop has too few receipts to honestly count growth in money. That’s true for every system on the market — the others just don’t mention it.
Every loyalty program runs out of steam in 6–9 months
Discounts wear off. Our system’s job is to keep finding a fresh reason to return, so the effect doesn’t die out.
Points match the till
Every point earned and spent is checked against receipts. A mismatch is a bug we fix by a deadline, not a “margin of error”.
Why do others show “+20%” and we show honest numbers?
We took the same receipts and counted two ways. “The way everyone counts” gave +30. The honest way, compared against guests with no promos, gave +5. Same business, same receipts. The only difference is how you count.